Chapter 1 (Module 1)


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Business Problem with a Solution

 A business cannot survive without capital. The common source of capital investment is the shares which are purchased by the common people. Without capital, a company faces failure. To get the good flow and smooth functioning of the company, one should intelligently balance the cash flow and properly plan the budget.

Fundamental Truth 6

If a customer purchase something, there is equal probability that the customer may or may not know the detailed information about the product or service he is buying, so there can be a failure to get the proper feedback and even it confuses the customer also that what they need and what not.



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